English] 7 fast-food trends that will be everywhere in 2025

7 fast-food trends that will be everywhere in 2025, from chicken tenders to dipping sauces




https://www.businessinsider.com/biggest-fast-food-trends-2025-3

7 fast-food trends that will be everywhere in 2025, from chicken tenders to dipping sauces

Gen Z is driving fast-food trends with its love of crispy chicken, dipping sauces, and bold, international-inspired flavors.

- drive 사람을 특정한 방식의 행동을 하도록) 만들다, 추진시키다, 몰아가다

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Seemingly every fast-food chain is trying to win over Gen Z.

- win over 설득하다, 자기편으로 끌어들이다

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We also examined the Rubix report, which collected data on Gen Z cravings through group and one-on-one interviews and social media polls.

- craving 열망,
- one-on-one 1대1의

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Wingstop recently launched its new, limited-time-only Sweet Chili Glaze sauce, which the chain described as a "sweet and spicy fusion" of sweet chili, rich hoisin, and red chili sauce.

- limited-time-only 기간 한정

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McDonald's is also poised to bring back its popular chicken strips and chicken "snack wraps" in 2025 after fans have been begging for them for years.

- poised to ~할 태세를 취하다
- bring back 다시 도입하다
- beg for 간청하다

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From signature sauces like Cane's Sauce and Chick-fil-A sauce to spicy ranch, barbecue, and other varieties, chains are offering dippable, dunkable menu items to complement Gen Z's passion for sauce.

- dunkable 음식이) 소스에 적셔 먹기에 좋은
- dippable 소스에) 살짝 담그다

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People are really gravitating toward sauces and different flavors from around the world.


- gravitate toward somebody/something
   ~에 마음이 끌리다

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Chains like Taco Bell are also betting big on new beverages, from soft drinks to coffee

- bet big on ~에 크게 승부를 걸다

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Beverages are an area for other chains to experiment with limited-time offerings and niche trends, such as the "dirty soda" trend that popped up over the summer and was subsequently added to Del Taco and Sonic menus.

- limited-time offerings 기간 한정 제품
- dirty soda 탄산음료에 크림이나 시럽, 과일 주스 등의 다른 맛을 섞은 음료

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In November, Taco Bell leaned into the trend with its "Decades" menu, which featured five previously discontinued items.

- lean into 상황을 긍정적으로 바꾸기 위해) ~을 받아들이다.

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Fast-food chains are doubling down on value, emphasizing budget-friendly menus and meal deals to attract customers.

- double down on  전념하다, 몰두하다

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"Consumers have become more discerning," Moody's Ratings analyst Michael Zuccaro told BI in November. "Value perception is a key driver. This is not just price but also experience-related factors such as convenience, speed, consistency, and accuracy."

- discern 알아보다, 분별있다
- value perception 가치 인식
- key driver 핵심 요인

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The so-called "value wars" are in full swing, as chains like McDonald's, Wendy's, and Dunkin' all lean into meal deals and promotions to keep prices low for customers amid growing inflation and food prices.

- in full swing 무르익은, 한창 진행 중인
- meal deal 세트 메뉴

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As people tighten their pocketbooks, chains are under more pressure than ever to keep prices low without sacrificing quality.

- tighten one’s pocketbooks 절약하다
- pocketbooks 재정 형편, 주머니 사정